Expert on Chinese E-Commerce
E-commerce in China and other emerging markets
Jack Ma and the Alibaba story
Porter Erisman is businessman, author and documentary-maker with deep expertise in Chinese business, especially e-commerce.
From 2000 to 2008 he worked as a Vice President at Alibaba.com and Alibaba Group, at various times leading the company's international website operations, international marketing, and corporate affairs as one of the company's first American employees.
He is the writer/director of Crocodile in the Yangtze, an award-winning documentary about the rise of Alibaba and its famous founder, Jack Ma. Porter is also the bestselling author of Alibaba’s World: How a Remarkable Chinese Company is Changing the Face of Global Business.
An expert on e-commerce in emerging markets, he has consulted for e-commerce companies in Africa, Asia and Latin America.
Having worked with Jack Ma for eight years to grow Alibaba into the powerhouse it is today, Porter’s knowledge about the Alibaba phenomenon and the outlook for e-commerce in China - as well as other emerging markets - is second-to-none.