Baroness (Susan) Greenfield CBE, FRCP (Hon) is a world-renowned research scientist, author and broadcaster specialising in the human brain.
Her work in psychology has aimed to uncover some of the most elusive questions about the brain, such as the basis of consciousness. She is also CEO of a biotech company, Neuro Bio, which she founded in 2013 to develop a disruptive approach to Alzheimer’s disease based on her research exploring novel brain mechanisms linked to neurodegeneration.
In 1995, Susan published her own theory of consciousness, Journey to the Centres of the Mind (1995), which was developed substantially in The Private Life of the Brain (2000). Meanwhile, her book The Human Brain: A Guided Tour (1997) ranked in the British best-seller lists, and is still in print as a popular introduction to the brain for non-specialists. It was followed by Tomorrow’s People: How 21st Century technology is changing the way we think and feel (2003), which explored human nature and its potential vulnerability in an age of technology. These ideas were expanded in her later book, ID: The Quest for Identity in the 21st Century (2009).
In addition she has written a dystopian novel ‘2121: A Tale from the Next Century’, published in 2013. The theme of unprecedented changes to contemporary human cognition, arguably comparable in its significance to climate change, was briefly explored in a monograph You and Me (2011), and was developed further in an in-depth exploration of the impact of technology on the brain in ‘Mind Change: How 21st Century Technology is leaving its mark on the brain’ (2014). Her latest book ‘A Day in the Life of the Brain: Consciousness from Dawn ‘til Dusk’ was published by Penguin in October 2016.
Susan has held research fellowships in the Department of Physiology Oxford, the College de France Paris, and NYU Medical Center New York. She has since been awarded 32 Honorary Degrees from British and foreign universities. In 2000 she was elected to an Honorary Fellowship of the Royal College of Physicians. Further international recognition of her work has included the ‘Golden Plate Award’ (2003) from the Academy of Achievement, Washington, the L’Ordre National de la Légion d’Honneur (2003), from the French Government, and the 2010 Australian Medical Research Society Medal. She has also held a Visiting Professorship at the Medical School, University of Melbourne, Australia.
Understanding the human mind and how it is evolving bears relevance to audiences right across the public and private sector – from solving workforce issues, nurturing leadership and inspiring creativity, to understanding the consumers of the future.
Susan Greenfield has delivered captivating keynote talks, lectures and after dinner speeches for organisations across a wide variety of sectors including finance, technology, human resources, media and education.