Here, the speaker won’t necessarily prepare a presentation (except perhaps a few brief opening remarks), but will instead respond to questions from an interviewer and the audience.

This is a more informal format, particularly suited to well-known public figures and celebrities. These sessions – often also known as “fireside chats” or “in conversation with…” – are more interactive, organic, and have less of a “top-down” feel to them than a standard keynote speech.

Example: Fireside Chat with Luke Donald

Luke Donald is a former World No. 1 Golfer and Ryder Cup Winning captain.

As well as delivering speeches on topics such as peak performance, leadership and teamwork, Luke is excellent in an interview format.

Suggested running order:

10-15-minute opening
45-minute – moderated Q&A

Potential themes to be covered in questions by the moderator:

  • Luke Donald story from amateur golfer to World Number 1.
  • The Ryder Cup Story from 4 time winning player and winning Vice-Captain, to winning Captain in Europe and captaining a team in the US.
  • The world of golf, what people want to know and understand from the most radical changes in the sport in a generation.
Luke Donald keynote speaker

Consider booking a professional moderator or interviewer

The interactive element of a conversation is critical for its success.

You may have someone within your organisation who is skilled at interviewing and moderating. But if you’re not sure, and your budget allows, it’s worth considering whether to book a professional moderator to host the session.

Such moderators are highly skilled at keeping the conversation dynamic and flowing, and asking questions that keep the conversation focused on the issues you want to discuss. Their confidence and professionalism will make both the speaker and audience feel at ease, leading to a much more fertile discussion.